MEN's Fair & Lovely Rapid Action Instant Fairness Face wash is designed for the man of today and is perfect for a daily use face wash. In your busy day, you're exposed to harsh elements all the time, especially the sun and Pollution. Daily Exposure can cause your skin to go dark, dull and blocked pores can cause to pimples and acne! Understanding these challenges that Men have to face, the international experts at Fair & Lovely have designed this face wash for MEN's skin - MEN's Fair & Lovely Rapid Action Instant Fairness Face Wash. It's multivitamin boost combined with Rapid Action technology works to remove impurities to brighten skin in just 1 wash! While ICY cool Menthol leaves your skin feeling cool and refreshed. So if you want an instant fair look in just 1 wash, get your pack today! And remember - look for the MEN's Fair & Lovely logo on the pack when you buy!